Creative. Marketer. Strategist. And someone who believes what we build should have a purpose behind it.
I'm the founder of Face the Son Creative, a real estate agent, and a junior at Liberty University. Somewhere between creating social media for a real estate brokerage, serving a nonprofit through a college project, and realizing marketing had become one of my favorite parts of my work, this company started taking shape.
I've always had a creative side. I love the process of taking an idea that only exists in someone's head and turning it into something people can actually see, understand, and connect with.
What surprised me was realizing how much I also loved the strategy behind it.
I don't only want something to look good. I want to know why we're creating it, who it needs to reach, what we want that person to do next, and how all of the pieces work together.
Today, I'm continuing to build both sides of that skill set through school and real-world work — studying marketing, communications, business, and data while actively managing brands, creating content, developing strategy, and building the systems behind it.
Junior
Graduating Spring 2028
Strategy, content, campaigns, and audience growth.
Turning ideas into clear, creative communication.
Real estate agent • social media manager • agency founder • content creator
This wasn't a perfectly mapped-out career plan. I kept saying yes to small opportunities, realized I loved the work, and eventually started building something around it.
My first real experience with social media came through First Capitol Real Estate, where I'm also a real estate agent. Over the years I started helping with little pieces of the brokerage's marketing — posts, graphics, content ideas, and eventually more strategy. I loved doing it, but honestly, I didn't think much beyond that at first.
While studying at Liberty, I completed a service project here in Lynchburg that involved managing social media for a nonprofit. I helped create the daily graphics and keep their content consistent. When the project ended, they offered me a job — and it became one of my favorite things I did every month.
I started thinking beyond individual posts. I built strategy, researched software, created systems, improved workflows, and realized marketing gave me a place to combine creativity, business, communication, technology, and serving people. Face the Son Creative grew out of that realization.
There is so much pressure in business to chase the next trend, compare yourself to everyone around you, post constantly, grow faster, sell harder, and somehow keep up with everything at once.
I don't believe good marketing has to come from fear. I believe it can come from clarity, purpose, stewardship, creativity, and intention.
Faith isn't something I wanted to tack onto the brand after everything else was built. It's part of the reason the brand exists, the way I think about creativity, and the way I want to approach marketing.
“Created With Purpose” starts with the belief that what God creates is intentional.
The mountains throughout Face the Son Creative aren't simply there because I love being outside. Every ridge, valley, divide, and detail of creation reminds me that purpose can exist even when we don't see the entire picture at once.
I believe the same is true of the people, businesses, and organizations I get to work with. Your story, your mission, and the people you're trying to serve matter. Marketing should start by understanding those things — not by copying whatever everyone else happens to be doing.
“Marketed With Intention” is about being thoughtful with how what you've been given is shared. Marketing can help meaningful work reach the people it is meant to serve without becoming noise, pressure, or attention for attention's sake.
Matthew 5:16 is the verse I connect to that part of the brand. To me, it is a reminder that showing up well and doing excellent work can point beyond ourselves. The goal isn't simply to be seen; it is to communicate with intention and use the opportunity well.
That is why I want every piece of marketing to have a reason behind it — the message, the audience, the platform, the creative, and the next step. We aren't creating just to stay busy. We're creating so the right message can reach the right people clearly.
Choosing Face the Son Creative isn't just choosing someone to make posts. It's choosing someone who wants to understand what you're building before deciding how we market it.
Before creating anything, I want to understand what you're building, why it matters, and who you're trying to reach.
Your content should have a reason to exist — not simply fill another empty space on the calendar.
Good marketing is more than pretty posts. Strategy, systems, follow-up, analytics, and consistency matter too.
Some clients want to collaborate closely. Others want to hand their marketing off and know it is handled. I build the process around the level of involvement and support that works best for you.
Face the Son Creative is a business, but you'll be working directly with me — so I think it's only fair that you know a little bit about the person behind the laptop.
If your marketing feels scattered, overwhelming, or like it doesn't quite reflect what makes your business different, that's exactly where we can start. Build a custom marketing package around what your brand actually needs, or send me a note if you have a question first.
